Libratone

Launching an audio movement.

This high-end Danish speaker company asked us to help them launch a new line of best-in-class wireless speakers in the U.S. Working closely with the executive team in the Americas, we created a series of online landing pages and demand generation ads that would tie in with their corporate branding currently running in Europe. It was essential not to confuse the audience in the U.S. and to deliver on the brand strength that existed overseas. Our creative execution achieved success on multiple levels. Like the Libratone Zipp speaker, our launch campaign was a thing of beauty.